Grand Rapids, MI · Mon–Fri 9am–6pm EST

Vector source files you own forever

Brand identity that works at every size.

Every mark, palette and type system we ship is built to look distinct on a phone-sized Maps pin, on a printed business card, and on a billboard at 65 mph.

3

Distinct concepts before we refine.

All formats

AI, EPS, PDF, SVG, PNG — light and dark.

Design services

Comprehensive design solutions

From a single-mark logo refresh to a full brand system with packaging, print, web graphics and social templates.

Logo Design

Memorable, ownable marks built around your brand personality. Three concepts after research, two rounds of refinement, every format you will ever need.

Brand Identity

Full visual systems: palettes with hex, RGB, CMYK and Pantone, type pairings, brand voice, photography direction and an icon library.

Print Design

Business cards, brochures, signage, vehicle wraps and trade-show collateral — set up correctly with bleed, crop marks and CMYK conversion.

Social Graphics

Template kits sized for every platform so your team can publish on-brand posts without a designer in the loop.

Web Graphics

Hero art, iconography, illustration and UI assets exported at the right size and format so the site stays fast.

Marketing Assets

Ad creative, promotional graphics, pitch decks and one-pagers built on the same system so every touchpoint looks like the same company.

The method

Discovery first, pixels second

The brands that last are the ones built on a decision, not a trend. We start with the decision.

01

Brand discovery

A structured session on positioning, audience, competitors and the feeling you want a stranger to have in the first three seconds. We map where your brand shows up before drawing anything.

02

Concept exploration

Three genuinely distinct directions, each presented in context: on a phone, on signage, on a business card, in one colour. You pick a direction, not a picture.

03

Refinement

Two rounds of refinement on the chosen direction. Optical spacing, weight balance, small-size legibility, single-colour and reversed variants.

04

Handoff & guidelines

Every format you will need — AI, EPS, PDF, SVG, PNG in transparent, white and dark variants — plus a brand book that keeps every future designer consistent.

Selected work

Design work from the studio

Den Gyldne Grill promotional logo with grilled food plate
Charlie Kirk speaking at podium with microphone beside quote on Christian tolerance and role of church, Tract Planet branding visible
HEYCMO Fractional Quick-Start Guide promotional graphic
Algorhythm Artist modern minimalist logo
MaeLove Glow Maker antioxidant serum promotional graphic
Promotional graphic for Exposure by Design showing web pages and headline Affordable Web Design & SEO for Brisbane’s Businesses on a grid, highlighting Simple Sites
Included

Every package includes

Digital poster calling for respondents to Patuloy Ang Pangarap study on college stop-outs, with blue design and megaphone graphic
FAQ

Questions answered

If your question is not here, book a 30-minute call and we will give you an honest read.

A logo-only project runs about two weeks: discovery, three concepts, two refinement rounds, handoff. A full brand identity system typically takes three to four weeks.

Completely. You get every source file in every format, with full ownership and no licensing strings.

Often that is the right call. If your mark has recognition equity we modernise it rather than throwing away years of familiarity.

Yes. Business cards, brochures, signage, vehicle wraps and trade-show collateral, all set up correctly with bleed, crop marks and CMYK conversion.

It is rare, because the discovery session does the heavy lifting before design starts. If it happens, we go back to discovery and present a fresh round at no extra cost.

Upscale your marketing

Free consultation, fixed-price quote in 24 hours, zero pressure to commit.